Strategies to Engage and Keep Your Best Employees

For those of you who had the opportunity to attend my winter NAMM talk with the same title as this column, consider this a concise summary.

For everyone else, here’s the reader’s digest version.

I began my talk by introducing a fictional music retailer, named Barron Key, owner of Harmony Music Anywhere, USA. And the story begins…

It’s 10:10 and Barron is about to meet with his employees in the conference room to address a serious company wide problem. You see Barron wasn’t satisfied with his quarterly revenue. He believes that his team is not executing previous agreed upon sales goals.  He’s not in the best of moods.  Before the meeting begins, let me introduce you to his two key managers.

To read the rest, check out my February MMR column.


Jaimie Blackman

Jaimie Blackman — a former music educator & retailer— is a Certified Wealth Strategist & Succession Planner. Jaimie helps business owners accelerate the value of their company so it can be sold profitably when ready to exit. He is a frequent speaker at the National Association of Music Merchants, (NAMM) Idea Center and has spoken at Yamaha’s succession advantage.

His content has been published in multiple trade magazines including: Music Inc., Music & Sound Retailer, Canadian Music Trade Magazine, and Sound & Communications. His column is now published monthly in MMR— Musical Merchandise Review—and contributes to NAMM U online.

Jaimie is CEO of Jaimie Blackman & Company, and Creator of MoneyCapsules® and the Sound of Money®. To register for Jaimie’s live webinars, or to subscribe to his podcasts & webcasts, visit

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