Spotlight on High School Music Service. Successor’s Perspective.

Spotlight on High School Music Service. Successor’s Perspective.

By Jaimie Blackman

Published in January MMR magazine

“The beginning is the most important part of the work.” PLATO

In 1978 Donald Watkins purchased High School Music Service from Lloyd Reitz, who founded the company in 1946. When Watkins retired in 1997, Greg, Donald’s son, already had a decade of work experience as a road rep and was well positioned to lead the organization as second-generation owner. Greg’s highly personalized customer service model had enabled him to successfully build HSMS into the premier school music retailer it is today.

To read the rest, Click Here to check out my January MMR column

Jaimie Blackman

Jaimie Blackman — a former music educator & retailer— is a Certified Wealth Strategist & Succession Planner. Jaimie helps business owners accelerate the value of their company so it can be sold profitably when ready to exit. He is a frequent speaker at the National Association of Music Merchants, (NAMM) Idea Center and has spoken at Yamaha’s succession advantage.

His content has been published in multiple trade magazines including: Music Inc., Music & Sound Retailer, Canadian Music Trade Magazine, and Sound & Communications. His column is now published monthly in MMR— Musical Merchandise Review—and contributes to NAMM U online.

Jaimie is CEO of Jaimie Blackman & Company, and Creator of MoneyCapsules® and the Sound of Money®. To register for Jaimie’s live webinars, or to subscribe to his podcasts & webcasts, visit

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